Measured: an average of 26 online over 4d, about 19K hours of play a month. Roblox's reports: creators were paid $403M for about 34B hours in Q3 2026, on average $0.0119 an hour. Our model: big games earn more per hour than small ones, ×0.28 at this size; a full shop, so ×0.5 / ×1.2 / ×3. Roblox publishes no revenue per game, so a single game's real figure can differ several times over, sometimes tens of times. Small games with the same players earn very different money, so the range here is widened 3 times each way. Of the 9 author reports we read on DevForum about games under 1,000 online, 5 fall inside the range for this kind of shop. The width comes from those same reports. Roblox's report ↗
Avatar: R15 only
Last counted
Updated 11/04/26, 07:06 UTC — too early to measure the effect.
Over the last 7 days the game averages ~6.6K visits/day compared with 3.3K/day across 49 days since release.
| Updated | Release / milestone | Online before | First 3h | First 24h / Reach |
|---|---|---|---|---|
| 11/04/26, 07:06 UTC | ReleaseRoblox place update | — | 15 | 19 |
| 11/03/26, 19:50 UTC | ReleaseRoblox place update | — | 24 | 19.5 |
| 11/03/26, 06:21 UTC | ReleaseRoblox place update | — | 25 | 24.5 |
| 11/01/26, 23:20 UTC | ReleaseRoblox place update | 41 | — | 24 −41.5% |
| 11/01/26, 19:47 UTC | ReleaseRoblox place update | — | 41 | 30 |
| 10/31/26 | Game PassPaper Theme (R$ 99) | — | — | R$ 99 |
| 10/28/26 | Game PassArchive (R$ 199) | — | — | R$ 199 |
| 09/23/26 | Game PassVIP | — | — | — |
| 09/21/26 | New badge1 Hour You played Letter for 1 hour in a single day! | — | — | 428 earned+19 / 24h |
| 09/20/26 | New badges: 3100 Wins (+2) 100 Wins · 10 Wins · 1 Win | — | — | 15.83K earned+373 / 24h |
Welcome to Letter. Find as many words as you can before time runs out! Play solo, compete in rounds with up to 12 players, or duel in a 1v1 challenge. [NEW] ⚔️ Ranked Duels + 🎨 Themes + 🆕 New maps Use code UPDATE1 in the Shop. 🔤 Play Anagrams and Word Hunt 💰 Earn coins to unlock items and customize your game 🏆 Compete for a spot at the top of the leaderboards ⚔️ Duels: Challenge other play
Welcome to Letter. Find as many words as you can before time runs out! Play solo, compete in rounds with up to 12 players, or duel in a 1v1 challenge. [NEW] ⚔️ Ranked Duels & 🎨 Themes! Use code UPDATE1 in the Shop. 🔤 Play Anagrams and Word Hunt 💰 Earn coins to unlock items and customize your game 🏆 Compete for a spot at the top of the leaderboards ⚔️ Duels: Challenge other players to a 1v1
| Day | Average | Peak | + Visits |
|---|---|---|---|
| 11/05/26 (Thu) · today | 19 | 40 | +1.7K |
| 11/04/26 (Wed) | 15 | 18 | +7.1K |
| 11/03/26 (Tue) | 25 | 25 | +6K |
| 11/02/26 (Mon) | 24 | 29 | +6.6K |
| 11/01/26 (Sun) | 41 | 41 | — |
| 10/28/26 (Wed) | 13 | 13 | — |
| Lifetime daily avg (49d since launch) | — | — | +3.3K/d |
| Active milestones (last 24h) | Added | 24h awards |
|---|---|---|
| 1 Win(25.1%) | 09/20/26 | +325 |
| 10 Wins(3.6%) | 09/20/26 | +47 |
| 1 Hour(1.5%) | 09/21/26 | +19 |
| 100 Wins(0.1%) | 09/20/26 | +1 |
Welcome to Letter. Find as many words as you can before time runs out! Play solo, compete in rounds with up to 12 players, or duel in a 1v1 challenge. [NEW] ⚔️ Ranked Duels + 🎨 Themes + 🆕 New maps Use code UPDATE1 in the Shop. 🔤 Play Anagrams and Word Hunt 💰 Earn coins to unlock items and customize your game 🏆 Compete for a spot at the top of the leaderboards ⚔️ Duels: Challenge other players to a 1v1 🎟️ Season Pass: Unlock limited edition banners and titles 📖 Index: Collect every word you fi