Measured: an average of 20 online over 4d, about 14K hours of play a month. Roblox's reports: creators were paid $403M for about 34B hours in Q3 2026, on average $0.0119 an hour. Our model: big games earn more per hour than small ones, ×0.27 at this size; its shop is not read yet, so ×0.2 / ×1 / ×3. Roblox publishes no revenue per game, so a single game's real figure can differ several times over, sometimes tens of times. Small games with the same players earn very different money, so the range here is widened 3 times each way. Of the 9 author reports we read on DevForum about games under 1,000 online, 8 fall inside the range for this kind of shop. The width comes from those same reports. Roblox's report ↗
Last counted
The comparison appears once we have a count from this hour yesterday.
Over the last 7 days the game averages ~1.4K visits/day compared with 6.8K/day across 1980 days since release.
| Updated | Release / milestone | Online before | First 3h | First 24h / Reach |
|---|---|---|---|---|
| 08/21/26, 10:13 UTC | Roblox updateRoblox place update | — | — | — |
| Day | Average | Peak | + Visits |
|---|---|---|---|
| 11/05/26 (Thu) · today | 14 | 21 | +548 |
| 11/04/26 (Wed) | 17 | 22 | +1.7K |
| 11/03/26 (Tue) | 16 | 17 | +1.2K |
| 11/02/26 (Mon) | 18 | 21 | +1.4K |
| 11/01/26 (Sun) | 29 | 29 | — |
| 10/28/26 (Wed) | 16 | 16 | — |
| Lifetime daily avg (1980d since launch) | — | — | +6.8K/d |
Welcome to Ultimate Retail Tycoon: LEGACY! The Complete Retail Strategy and Store Management Experience! Premium players unlock FREE Garden Center! Experiencing lag? Try a free private server! 🛒 Check out my other games in the official ToastNinja Studios community! 🚨 SALE! All items in the shop are now 50% off for a limited time! Grab them while you can! 🚨 ✨Thank you for 23K Likes! Use code "Thanks23K" for a $80K Boost! New code at 27K Likes! 👍 💰 Manage your store carefully, and be sure to